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ProQuip golf is the European leader for high-performance golf weatherwear. Their heritage as the preferred supplier of apparel to Ryder Cup Teams has earned them an elite reputation in the industry. In an effort to expand their presence in the United States, they desired a printed sales tool for representatives to use in marketing to private golf clubs and corporate clients. Full-bleed photography and a modern grid layout give the catalog a sleek and professional look and feel while showcasing the products. The design is further complemented by custom iconography, sans-serif typograpyhy, and a bold blue palette.